Bachelor of Science in Luxury Business
Immerse yourself in luxury
Duration:
Experiential Year
- Immersion semester
- Six-month internship
+ Three-year Bachelor of Science program
- 4 academic semesters
- Six-month internship
- On-the-job experience semester
Intakes: Fall
Credits: ECTS* 180 / US 120
Location: Switzerland
*European Credit Transfer and Accumulation System
Our Bachelor’s curriculum features business-focused academic learning combined with exposure to operational environments, plus two professional internships, an on-the-job experience and the choice between a Bachelor's Thesis or an Applied Business Project. Across four years of work and study you'll become perfectly prepared for a high-level leadership career in the international luxury industry.
Experiential Year
Semester 1
Hospitality & Luxury Excellence
Glion
Semester 2
Luxury Hospitality Professional Immersion
Internship
Hospitality & Luxury Excellence
Your first semester delivers a multi-sensory immersion into the world of luxury, as you discover the industry’s founding principles and iconic brands in the company of seasoned professionals and lecturers. It’s perfect preparation for your first internship.
Bachelor of Science (BSc) in Luxury Business
Semester 1
Luxury Fundamentals
Bulle
Semester 2
Luxury Management
Bulle
BSc Year 1: Luxury Management
You will spend this year building your management skills while also exploring key business activities including marketing, finance, sales, and talent development.
Semester 3
Management Practice
Internship
Semester 4
Strategic Luxury Leadership
Bulle
BSc Year 2: Strategic Leadership
Develop your managerial behaviors throughout your second internship, before returning to campus to undertake a suite of courses focused on strategic luxury leadership.
Semester 5
The Future of Luxury & Bachelor's Thesis or Applied Business Project I
Bulle
Semester 6
On-The-Job Experience & Bachelor's Thesis or Applied Business Project II
BSc Year 3: Contemporary Luxury
The final year of your transformative learning journey sees you complete your classroom study then apply everything you've learned to an Applied Business Project or Bachelor's Thesis.
Transformative education
All of luxury in one degree
The luxury industry is multi-faceted and each of its core components is represented within your program curriculum. From first-hand experience of a fine dining restaurant to studying courses devoted to luxury distribution channels and luxury marketing, you will acquire the knowledge and skills you need to forge a successful career in the luxury segment of your choosing.
Unrivalled professional experience
Your program incorporates two six-month professional internships and an on-the-job experience. For the first, we recommend an adventure into the world of luxury hospitality, where the customer experience delivered is now the model for the wider luxury industry. The second internship will allow you to reflect on managerial competencies in the workplace, while your on-the-job experience will be the gateway to your future career.
Blending hard & soft skills
This program delivers the combination of hard and soft skills required to lead in the modern workplace. Business elements cover areas such as corporate finance, digital marketing, data analysis and strategic brand management, while soft skills we’ll help you develop include communication, talent management and change management.
Apply your business knowledge
During your Bachelor's Thesis or Applied Business Project, you will have the opportunity to review real-life business challenges and/or trends. If you choose the Applied Business Project, you will collaborate with a ‘client’ company from the luxury industry, under the guidance of a faculty supervisor.
Program details
Experiential Year
Hospitality & Luxury Experiential Year
Semester 1
Hospitality & Luxury Excellence
Professional Mindset
- Professional Ethics, Codes and Workplace Attitudes
- Professional Communication Etiquette
The Art of Elevated Experiences
- The Art of Beverage & Bar Craft
- The Art of Service
- Principles of Luxury Experience Design
- An Introduction to Retail
- Guest Relations & Premium Experiences for Luxury
Business Essentials
- Inside the Business of Luxury & Hospitality
- Key Technologies for Business Management
- Impactful Communication for the AI-integrated Workplace
- Data Skills for Business
Luxury & Hospitality Industry Discovery Trips & Experiences
Semester 2
Professional Immersion - Internship
24-week operational internship placement
BSc in Luxury Business
Year 1: Luxury Managerial Excellence
Semester 1
Luxury Fundamentals
- Financial Accounting
- New Technologies in Luxury Business
- Academic Writing & Analytical Thinking in the Age of AI
- History, Heritage and Culture of Luxury
- Introduction to Luxury Brand Management
- Economics for the Luxury Industry
- Principles of Luxury Marketing
- General Education Elective: French / Spanish / International Relations / Geopolitics / Wellness & Wellbeing / Intercultural Communication & Negotiations
Semester 2
Luxury Management
- Integrated Digital Marketing for the Luxury Industry
- Data-Driven Decision Making
- Managerial Accounting
- Supply Chain Management in Luxury
- Sales & Distribution Channels
- Luxury Consumer Behavior & Client Insights
- General Education Elective: French / Spanish / International Relations / Geopolitics / Wellness & Wellbeing / Intercultural Communication & Negotiations
BSc in Luxury Business
Year 2: Strategic Leadership
Semester 3
Management Practice - Internship
- 24-week administrative internship placement
- Reflection on Practice
- Business Report
Semester 4
Strategic Luxury Leadership
- Driving Growth in Luxury Markets
- Luxury Brand Strategies
- Bidding & Negotiation
- Architecture, Design & Scenography
- Social Media & Public Relations
- Human Resource Management for Luxury: People, Performance & Development
- Business & Academic Research Methods
BSc in Luxury Business
Year 3: Contemporary Luxury
Semester 5
The Future of Luxury
- Luxury Entrepreneurship & Venture Creation
- Contemporary Luxury: Trends & Transformations
- Responsible Luxury in a Contemporary World
- Leadership Skills for Change Management
- Market Research & Analysis
- Empirical Research Methods
- Business Field Trip
- Bachelor's Thesis or Applied Business Project Part I
Semester 6
On-The-Job Experience
- 12-week professional work placement
- Bachelor's Thesis or Applied Business Project Part II
The Art of Luxury Experiences
Get closer to the industry through Luxury Discovery trips & experiences
Through this Bachelor's degree we promise to bring you closer to the international luxury industry than any other program. And nothing underlines this point more strongly than the tailor-made package of Luxury Discovery trips and experiences you’ll enjoy throughout your first semester of the Experiential Year.
On and off campus you'll be exposed to some of the finest and most creative minds in the industry.
Benefit from the wisdom of expert guest lecturers and participate in workshops that bring luxury to life. Join multi-sensory discovery trips that showcase the exquisite materials and exemplary craftsmanship which are the hallmarks of the industry. And get to know some of the leading exponents of luxury across three countries.
Secrets of Swiss luxury hospitality
Starting from our own Michelin-starred restaurant, Maison Décotterd, you’ll embark on a tour of gastronomic discovery in Switzerland and learning about the components of a fine dining experience, from art de table to flawless guest service.
Luxury in time
Switzerland is synonymous with watches of elegance and sophistication. You will be immersed in the world of luxury watch manufacture, where you will witness magic being made. Deep-dive into the key ingredients of a luxury product by discovering the art of excellence and craftsmanship.
Italian elegance
For many, Italy is the spiritual home of luxury. Today, the country houses some of the most important brands across the luxury product spectrum, including fashion and automobiles. Famous names will be on your agenda for this immersive Luxury Discovery trip.
France: the land of savoir-faire
Your Luxury Discovery trip to France has a special emphasis on the craftsmanship – much of it passed down through generations – that goes into handmade luxury items. There will also be time to discover the fine wines and spirits for which the country is equally renowned.
“Luxury today is about far more than exceptional products—it is about creating meaningful experiences, building iconic brands and leading with vision. Our Bachelor in Luxury Business equips students with the strategic mindset, business expertise and real-world industry exposure to become the next generation of leaders across the global luxury sector.” •
AUDREY REYNAUD
Dean of Undergraduate Studies
Program entry requirements
for the Bachelor's in Luxury Business
MINIMUM AGE
17.5 years old.
EDUCATION
For students entering the Experiential Year prior to the Bachelor’s program
Holding a secondary education diploma that meets Swiss/European university entry requirements (Maturité, IB diploma, Abitur, French Bac, A-levels, high school diploma or equivalent).
For students entering the Bachelor’s program directly*
Holding a vocational baccalaureate linked to initial Vocational and Educational Training (VET) in a profession related to the field of study; or a professional or specialized baccalaureate in a specialization related to the field of study; or a secondary education diploma and a work certificate(s) demonstrating a minimum of one year work experience in the relevant field.
ADMISSIONS ASSESSMENT
Personalized assessment to ascertain motivation and review application documentation.This could include a scenario-based exercise to be completed beforehand.
MINIMUM ENGLISH LANGUAGE ENTRY REQUIREMENTS
If English is not your first language, or if you have not spent the last two years** studying in a school where English is the primary language of instruction, please enclose a copy of one of the following:
- International English Language Test (IELTS)***: 5.5 overall (min. 5.0 in any subcomponent)
- Test of English as a Foreign Language (TOEFL): min. score of 4.0 overall and min. 3.5 in every subcomponent (listening, reading, writing, speaking). The TOEFL testing code for Glion is 7337.
- First Cambridge Exam: Grade C
Note: All English certificates must have been issued in the 12 months prior to admission. Glion offers a Pathway to English Proficiency program. If your English level does not meet the levels indicated above, then please contact us for more information.
*Students not required to complete the Experiential Year prior to entering the Bachelor's in Luxury Business.
**English certificates may also be required by our authorities for permit purposes.
***Only tests taken/issued in an official IELTS testing center are accepted.
Discover other Glion programs
Bachelor's in International Hospitality Business
A business degree for students looking for a career in the international hospitality industry.
Pathway to English Proficiency
Intensive English language classes throughout your Experiential Year first semester.
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