Glion Institute of Higher Education
Master's toolkit
The latest tools to promote Glion Master's programs
Glion Institute of Higher Education
Master's toolkit
The latest tools to promote Glion Master's programs
Contents
01. Programs overview
02. Brochures & documents
All Master's programs
Individual programs
Academic information
Pre-arrival information
Alumni
03. Videos
All Master's programs
Master's in Hospitality Business Leadership
Master's in Luxury Management and Guest Experience
Master's in Hospitality, Entrepreneurship and Innovation
Master's in Real Estate, Finance and Hotel Development
Alumni
04. Short programs
Master's Experience Program
1-week summer program in Switzerland designed for students considering enrolling on one of our Master’s programs.
Hospitality Immersion Program (HIP)
Pre-sessional Master's program
Intensive Hospitality English Language Program (IHELP)
6-week program in Switzerland
Free online course: luxury industry
05. Campus facilities
06. Visibility tools
07. Visit our campuses
Open days & private visits
Video tour & student for a day
Campus life
Maison Décotterd
08.

All Master's programs
Master's in Hospitality Business Leadership
Master's in Luxury Management and Guest Experience
Master's in Hospitality, Entrepreneurship and Innovation
Master's in Real Estate, Finance and Hotel Development
Alumni
The Insider Podcast
09. Where are they now?
10. Faculty
Master's in Hospitality Business Leadership

Dr. Marija Lazarev
Program Director, Master's in Hospitality Business Leadership
Marija Lazarev is a hugely experienced academic, who has taught tourism-related subjects and mentored PhD, Master’s and Bachelor’s dissertations at top higher educational institutions, business schools and universities in Switzerland and France since 2006. Formerly part of the Glion faculty for more than a decade, in early 2024 she returned to the school to become Program Director for two leadership-focused programs, including our flagship graduate degree: the Master’s in Hospitality Business Leadership. Outside of her teaching and dissertation mentoring roles, Marija also boasts extensive research interests, having earned a summa cum laude for her doctoral thesis. She has been published in academic and professional journals and collaborated on book chapters, as well as presenting at many international conferences.
SWITZERLAND
LONDON
Master's in Luxury Management and Guest Experience
PROGRAM MANAGEMENT

Dr. Eleonora Cattaneo
Program Director, Master's in Luxury Management & Guest Experience
Eleonora Cattaneo obtained her PhD in Marketing from the University of Pavia in Italy, MBA from SDA Bocconi and BA from the University of Bristol, UK. Prior to joining Glion, she was director of executive programmes at Swiss Education Group and before that head of programme for the MA Luxury Brand Management at Regent’s University in London. A published author, Eleonora has extensive industry experience as a consultant and senior advisor for global brands and leading luxury hospitality groups. She is a senior fellow of the Chartered Management Institute of the UK and a member of the Swiss Center for Luxury Research.
LECTURERS
Master's in Hospitality, Entrepreneurship and Innovation
PROGRAM MANAGEMENT

Dr. Tiia Mäkinen
Program Director, Master's in Hospitality, Entrepreneurship & Innovation
Tiia brings a unique blend of entrepreneurial and managerial expertise, acquired throughout a career in which she has occupied senior positions within the global financial industry, notably at UBS and Credit Suisse. Additionally, she co-founded a fintech startup in Zurich, and in 2015 she established the experience design consultancy Musta Experience. She has guest lectured at Glion since early 2023, and in 2024 she was appointed Professor and Program Director for the Master’s in Hospitality, Entrepreneurship and Innovation, as well as Head of Glion Research & Innovation Center. Tiia holds a Master’s in Economics (International Management) from the University of Vaasa, Finland, and a Doctorate in Economics (Marketing) from the University of Zurich, Switzerland.
FACULTY
Master's in Real Estate, Finance and Hotel Development
PROGRAM MANAGEMENT

Alex Slors
Program Director, Master's in Real Estate, Finance and Hotel Development
Over 35 years of experience in the hospitality industry. Practical knowledge of hotel operations as well as corporate environments within prestigious international companies. Worked his way up through the ranks in hotels in Europe and Asia, followed by regional roles leading up to Vice President of Finance.
FACULTY
11. Business Field Trips
Master's in Hospitality Business Leadership
BUSINESS FIELD TRIP TO BARCELONA
Learn
Integrate theoretical and experiential education.
Network
Meet industry leaders grow your professional network.
Connect
Discover new trends in the industry and enrich your knowledge.
HIGHLIGHTS*
*Program example, subject to change
Master's in Luxury Management and Guest Experience
BUSINESS FIELD TRIP TO MONACO
Learn
Combine theoretical and experiential learning.
Network
Make connections to grow your professional network.
Connect
Luxury, heritage, creativity and innovation to generate economic value.
HIGHLIGHTS*
*Program example, subject to change
Master's in Hospitality, Entrepreneurship and Innovation
BUSINESS FIELD TRIP TO MARRAKECH
Focus
Innovation, technology and entrepreneurship in a start-up ecosystem.
Plan an event
Half-day event – decide the theme, format and audience.
Network
Make connections to grow your professional network.
Meet innovative companies
Put theory into practice.
HIGHLIGHTS*
*Program example, subject to change
Master's in Real Estate, Finance and Hotel Development
BUSINESS FIELD TRIP TO SWITZERLAND
Learn
Merge theoretical and experiential teaching.
Network
Meet today’s industry leaders.
Focus
Track down the new trends in the industry and enhance your knowledge.
HIGHLIGHTS*
*Program example, subject to change

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